In line with Hap Seng Star Sdn Bhd’s expansion in Vietnam, the company’s wholly-owned
subsidiary and authorized Mercedes-Benz dealer, Vietnam Star, unveiled a new state-of-the-art
Autohaus in District 7 of Ho Chi Minh City, Vietnam on 25 April 2012. The grand
opening of Vietnam Star’s biggest ever investment sets an all-new benchmark in
the Vietnam auto market as this new outlet offers the entire range of world-class
products and services from the leading luxury carmaker Mercedes-Benz. Under the
event theme “A Star is born”, Mercedes-Benz on this occasion further put the spotlight
on the new generation M-class as the best-selling luxury SUV made its Vietnam
premiere.
At the opening event, Datuk Edward Lee Ming Foo, Group Managing Director of Hap
Seng Consolidated Berhad, the sole shareholder of Vietnam Star and the investor
in the Vietnam Star Mercedes-Benz Autohaus network, said: “Vietnam is a fast growing
country and we are confident in the economic development. We see great potential
in the development of the luxury segment in the short to mid term. More people
want to own premium, safe, and fascinating cars of Mercedes-Benz, as well as have
their cars serviced at Mercedes-Benz full sales and after-sales outlet available
nationwide. We are committed to a long term investment in Vietnam.”
The new dealership – the Mercedes-Benz Brand Gallery has been established with
an investment of five million US dollars from Vietnam Star and is ranked as a
flagship Autohaus 600 according to the global standards of Daimler A.G, the owner
of the Mercedes-Benz marquee.
Located right next to the Phu My Hung ‘s service center on Nguyen Van Linh Boulevard,
District7, in the heart of Saigon South new urban, the Mercedes-Benz Brand Gallery
spreads over a large area in a three-level building with more than 4,400 square
meters of usage space, accommodating up to 20 cars at a time in its showroom which
boasts an AMG center on the 2nd level, along with service capacity for over 20
cars per day and parking space for more than 60 cars on its top roof and ground.
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